Vorlesung: Global Innovation Management (Bachelor) - Details

Vorlesung: Global Innovation Management (Bachelor) - Details

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Allgemeine Informationen

Veranstaltungsname Vorlesung: Global Innovation Management (Bachelor)
Veranstaltungsnummer 37117_W17
Semester WiSe 17/18
Aktuelle Anzahl der Teilnehmenden 28
erwartete Teilnehmendenanzahl 45
Heimat-Einrichtung NTA - Nicht-technisches Angebot (0-NTA)
beteiligte Einrichtungen Institut für Technologie u. Innovationsmanagement (W-7)
Veranstaltungstyp Vorlesung in der Kategorie Lehre
Erster Termin Montag, 04.12.2017 18:00 - 21:15, Ort: (D1.023)
Voraussetzungen Complementary Courses in Business Administration: none; Nontechnical Complementary Courses for Bachelors: None
Leistungsnachweis
Written exam
ECTS-Punkte 2

Räume und Zeiten

(D1.023)
Montag: 18:00 - 21:15, wöchentlich (7x)

Studienbereiche

Kommentar/Beschreibung

General Aim:
The aim of this course is to demonstrate the challenges and opportunities offered by well differentiated innovation management within firms in view of the increasing globalisation of the world economy.
Specifiv (Learning) Obejectives:
- Why do managers have to think about “Global Innovation Management”?
- What are the characteristics and drivers of globalisation and how do they affect firms’ innovation strategies?
- What opportunities and risks do firms of different sizes face as a result of the increasing globalisation of the world economy?
- What strategic and organisational challenges concerning innovation management do firms face if they are to be able to succeed internationally?
- What can firms learn from globally successful innovators?
- What role do (global) innovation networks play? How can firms of all sizes benefit from them
Syllabus:
- Differences between “Innovation Management” and “Global Innovation Management” - An Introduction
- Drivers, Challenges and Chances of Globalisation
- Knowledge Creation Around the Globe
- Global Innovation Management in Firms
- Strategies for Extending the Global Product and Target Market Portfolio 

- R.A. Burgelman, M.A. Maidique, S.C. Wheelwright; Strategic Management of Technology and Innovation; 5th edition, Irwin, 2009.
- J. Tidd, J. bessant; Managing Innovation, 4th edition, John Wiley The new age of innovation, McGraw-Hill, 2008.
- Keith Goffin, Rick Mitchell; Innovation Management, Palgrave Macmillian, 2005.
- C.A. Bartlett, S. Ghoshal, J. Birkinshaw; Transnational Management, 4th edition, McGraw-Hill, 2004
- R. Boutellier, O. Gassmann, M. von Zedtwitz; Managing Global Innovation, Springer, 2000.
- Additional articles will be announced in class.

Anmeldemodus

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