Vorlesung: Global Innovation Management (Bachelor) - Details

Vorlesung: Global Innovation Management (Bachelor) - Details

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Veranstaltungsname Vorlesung: Global Innovation Management (Bachelor)
Veranstaltungsnummer 37117_W17
Semester WiSe 17/18
Aktuelle Anzahl der Teilnehmenden 19
erwartete Teilnehmendenanzahl 45
Heimat-Einrichtung NTA
beteiligte Einrichtungen W-7 Technologie- und Innovationsmanagement
Veranstaltungstyp Vorlesung in der Kategorie Lehre
Erster Termin Montag, 04.12.2017 18:00 - 21:15, Ort: (D1.023)
Voraussetzungen Complementary Courses in Business Administration: none; Nontechnical Complementary Courses for Bachelors: None
Leistungsnachweis Written exam
ECTS-Punkte 2

Räume und Zeiten

(D1.023)
Montag: 18:00 - 21:15, wöchentlich (7x)

Studienbereiche

Kommentar/Beschreibung

<p>General Aim:<br />The aim of this course is to demonstrate the challenges and opportunities offered by well differentiated innovation management within firms in view of the increasing globalisation of the world economy.<br />Specifiv (Learning) Obejectives:<br />- Why do managers have to think about “Global Innovation Management”?<br />- What are the characteristics and drivers of globalisation and how do they affect firms’ innovation strategies?<br />- What opportunities and risks do firms of different sizes face as a result of the increasing globalisation of the world economy?<br />- What strategic and organisational challenges concerning innovation management do firms face if they are to be able to succeed internationally?<br />- What can firms learn from globally successful innovators?<br />- What role do (global) innovation networks play? How can firms of all sizes benefit from them<br />Syllabus:<br />- Differences between “Innovation Management” and “Global Innovation Management” - An Introduction<br />- Drivers, Challenges and Chances of Globalisation<br /> - Knowledge Creation Around the Globe<br /> - Global Innovation Management in Firms<br /> - Strategies for Extending the Global Product and Target Market Portfolio </p><p>- R.A. Burgelman, M.A. Maidique, S.C. Wheelwright; Strategic Management of Technology and Innovation; 5th edition, Irwin, 2009.<br /> - J. Tidd, J. bessant; Managing Innovation, 4th edition, John Wiley The new age of innovation, McGraw-Hill, 2008.<br /> - Keith Goffin, Rick Mitchell; Innovation Management, Palgrave Macmillian, 2005.<br /> - C.A. Bartlett, S. Ghoshal, J. Birkinshaw; Transnational Management, 4th edition, McGraw-Hill, 2004<br /> - R. Boutellier, O. Gassmann, M. von Zedtwitz; Managing Global Innovation, Springer, 2000.<br /> - Additional articles will be announced in class.</p>

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